From personal experience, the answer is still obscure.
Many of the posts on Google + will remind one of being on Facebook, MySpace, and Twitter with all of the inane personal posts.
From a purely personal perspective, over 80 percent of messages received are not relevant to learning, connecting, or helping any entrepreneur with their business. This statistic does not bode well for making connections and marketing your business.
A piece of advice for Google + users, choose the people you follow wisely and make sure their posts are relevant to your business, if they are not, do not waste your time reading their posts.
Social media is NOT about followers, it is however, about relevant followers, please do yourself a favor, NEVER buy followers or likes, which can make you look desperate and penalized in Google ratings or worse.
No business or entrepreneur sets up to look desperate for customers. Desperation ruins reputation faster than client’s bad opinions of a business.
Any business must be authentic, if nothing you do or use is not relevant to your business, how authentic is it.
From personal examination, as far as social media platforms go, more businesses are on Google + than many of the other social platforms.
The role of social media it to engage like minds or to follow thought leaders, you do not have to follow everyone that follows you. Only follow those that have something to say that is relevant to you or your business. Social media is not about what you had for lunch or trying to sell you followers or something else you are not interested in, social media is about establishing relationships and learning.
If you garner anything from this post, let it be this; social media platforms are meant to engage, build relationships, and most importantly, help people.
This is this author’s opinion, and not meant to be for everyone. Think about what is best for your purposes when using social media.
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